Inbound Marketing

Let's Get Visible: Optimize Your LinkedIn Profile with Anchor Text

Do you have a LinkedIn profile? Are you still not impressed with it? Chances are you are not maximizing and optimizing it for what it’s worth, especially with specific links and anchor text. Here’s how to improve your profile for optimization. On your profile, you have links for your website(s) and blogs. If the anchor text still says, “My Company” and “My Blog”, you are obviously missing out on some great search data for Google and other search engines. Try this instead. Look at the image to the left where the red circle is (click on the image for a….

Social Media Expert and New York Times Best-Selling Author Chris Brogan Coming to Cape Cod

We are so excited to announce that Chris Brogan, social media expert and best-selling author, and all-around nice guy, will be coming to town for an exclusive book signing and social media event! And we could not be more excited! The event is a fundraiser for Geek Girl Camp’s programs for women in need and transition, specifically tied to educational scholarships, computer training, providing laptops and other events and initiatives. Chris Brogan, co-author of the New York Times best-seller, Trust Agents, will be in Hyannis, Cape Cod, MA on October 27th from 5-7pm to sign his new book as well….