Lisa Kalner Williams

Lisa Kalner Williams is the founder of Sierra Tierra Marketing. Since 2009, she’s collaborated with businesses on meaningful social media marketing analysis, strategy and instruction. To date, her consulting work for clients has impacted over 400,000 Facebook relationships. Her articles on social media best practices have appeared in such AdAge Top 150 blogs as SocialFresh, Techipedia, Business2Community, and B2BBloggers, In addition to her consulting, speaking, and writing, she is also the Social Media for Marketing Small Businesses teacher at the Cambridge Center for Adult Education. Her ebook, “Social Media Contests for Fun and Profit,” will be published later this year.