Who are you and what do you do?
My name is Tricia White and I am a Senior Business Advisor with the MA Small Business Development Center. We offer free (Yes! FREE) technical business assistance to small businesses in business plan creation, financial projections and analysis, marketing and strategic planning. All of our advisors have specialties within our positions, and mine is branding, marketing and social media. I have a fairly technical background along with an art degree. I do pretty well with Adobe products, blog platforms (WordPress, Blogger, Typepad, Tumblr), Facebook, Twitter, LinkedIn, Foursquare, Pinterest, Google+, Google Tools, SEO and I am Google Adwords Certified. (Whew…that was a mouthful!)
I am also a passionate foodie and have a food blog called Friends Food Family. My husband and I create and re-create recipes from our 100+ cookbooks, magazine articles and hours of watching food videos. I blog for two reasons – 1. My personal brand: I love to cook and bake and what a wonderful way to share this information with others 2. I believe that in order to teach people about social media, you have to be engaged in social media. Ultimately, I’d like to offer advertising opportunities in the future.
What will you be teaching at Geek Girl Tech Conference Cape Cod this year?
Mostly Social Media; LinkedIn for Business, Twitter for Business, Facebook for Business, Google+ for your Brand and Pinterest. Plus, I bring really delicious chocolate chip cookies to my classes. Not that I’m bribing you with a great class and delicious treats but I’ll let you decide.
What was your favorite part of the conference last year?
I wasn’t there last year, but if I was I’d say…the opportunity to meet an awesome group of people that are interested in learning more about technology for business and personal growth.
Did I answer the question correctly?
PC or Mac?
PC, but I am just waiting for my computer to die to move to Mac. I have an iPad and an iPhone, I need the iMac to complete the set!
When did you first know you were geeky?
Well, that’s a little personal. I have always looked a little geeky with the freckles, auburn hair (and I’m blond now…what a transformation!) and big glasses. As for the technical side…it’s math, computer programming, designing with grids and enjoying the challenge of working through technical issues. I have always been hands on so this is a very natural environment for me. What’s funny is the clashing of two opposites, the math geek and the artist. I guess you could call me technically creative.
Star Wars or Star Trek?
Star Wars…just call me Princess Tricia (I’m Leia’s 1st cousin)
Choose 5 people from any moment of time to have dinner and drinks with. Who would they be and why?
1. Jim Henson – I think he was such a creative visionary and I was born on his birthday.
2. Stevie Nicks – I’m a huge music fan and have followed her since the days of Buckingham/Nicks.
3. John Singer Sargent – One of my favorite impressionists.
4. Julia Child – A woman who fought to be recognized as a chef in a man’s world.
5. My great grandmother who was a nurse midwife in the mid to late 1800′s.
Who do you feel has had the most impact on technology in your time?
Steve Jobs. I don’t think there is anyone who has been able to create a lasting brand recognition with technology through computers, music and telephones.
Facebook or Twitter?
Pinterest, because it’s creative and new!
Tell us something about you nobody knows….
I have been crocheting since I was 6 years old. I’m one of those people that can look at a print or design and just copy it. I’ll wear my scarf and mittens to Geek Girl.
I’m such a GEEK.